This is something that a co-worker pointed out to me: The Long Tail. It's about online sellers (no, not me) and how the market is changing. I'm not going to explain it more, I'll let you read it. ;-)
I think this has a lot of truth to it. I don't think I would have seen half the movies I've seen in the last few months if it wasn't for Zip.ca. It just seems so much easier to go to the independant films than when going into a brick and mortar store.
I think this has a lot of truth to it. I don't think I would have seen half the movies I've seen in the last few months if it wasn't for Zip.ca. It just seems so much easier to go to the independant films than when going into a brick and mortar store.
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